Hi Cynthia,

Here are my thoughts for automating a Pinterest workflow using Zapier.

First, define a desired outcome:

“When I post to Pinterest, I want that pin to automatically go to my Facebook business page, but only if the hashtag #wssup is included.”

Now you can create your Zap. A Zap consists of a trigger (when I post to Pinterest) and an action (pin to Facebook business page). You can apply a filter to narrow your action such as “but only if a specific hashtag appears.”

Once you understand your goal, the set up won’t take more than a few minutes.

Step One: Log into your Zapier account and click on Make a Zap.

Step Two: Click “Choose a Trigger App” and scroll to the app you want to start with. You can also start typing to filter the list. Typing “pin” will show Pinterest.

Step Three: Select a trigger. All apps have different triggers. Pinterest has two: “New pin by user” or “New pin on board.” You can check the Zapier docs for more details.

Step Four: Click “Choose an Action App.” Select your destination app (Facebook in our example).

Step Five: Select an action.

Step Six: When you click continue, you may be asked to authenticate your accounts (Steps 2 and 3 within Zapier).

Step Seven: Set conditions under which your zap will fire. In the screenshot, I’ve indicated to fire on any pin published by RalphMRivera.

Step Eight: Define how you want your Zap to look when it gets published. In my example, I’ve included the picture description and a “pin for later” line so that people on Facebook can be driven back to the pin.

Step Nine: You can then test your Zap and save it.

Easy peasy. Hit me up if you have any questions.

These are my 300 words for the day. I am Ralph M. Rivera.

Pinterest, Yo

Here is a Pinterest friendly graphic for you to pin. Check out my Pinterest boards here and check out my board of prior articles here.